Prospel for business owners

    Posts that know your business as well as you do.

    Add your website and Prospel learns your products, services and the way you describe them. It drafts posts about your trade and the people behind it, in your voice or your company's, without ever inventing a feature or a price.

    Card required, cancel before day 5 and you pay nothing. Nothing posts without your approval.

    Product knowledge
    northwindbakery.co.uk
    What Prospel learned
    Sourdough subscriptionsWholesale for cafésSaturday baking classesDelivered across Leeds

    Northwind Bakery

    Draft for LinkedIn

    Most cafés think fresh bread means a 4am bake. Ours arrives at 7, still warm, because we bake overnight a mile away.

    If you run a café in Leeds, wholesale starts at one loaf a day.

    Oracle 69Waiting for approval
    Product knowledge. Illustration with example content.

    Sound familiar?

    You know your trade inside out but never post about it.
    Prospel asks what customers don't know about your industry and turns your answers into posts.
    Agencies write posts that could be about anyone.
    Drafts start from your products, your answers and your voice.
    You worry AI will promise things you don't do.
    Posts describe what's in your product notes. Invented features are not allowed and guarantees are taken out.

    Product knowledge

    Tell it once what you sell

    Prospel reads your website and builds product notes: what you sell, who it's for, how it's priced and what sets it apart. Posts that mention what you sell work from those notes, and invented features are not allowed.

    1. Step 1

      Add your website

      Prospel reads it and writes product notes for each product or service.

    2. Step 2

      Refresh when things change

      Re-read your site after a launch or a price change and the notes update.

    3. Step 3

      Choose personal or brand

      Write as yourself, or switch to brand mode and post as the company.

    Sounds like you. Never makes things up about you.

    Opinions, lessons, tips, frameworks and motivation are most of what good accounts post, and Prospel writes plenty of them. They don't need to have happened. Facts about you do.

    What you'll get

    • Know-how about your trade
    • Behind the business
    • Leadership and hiring lessons
    • Products explained plainly
    • Anonymised customer lessons

    What Prospel never invents

    • Results, revenue or figures you didn't give it
    • Client names or client results without your permission
    • Product features you don't have
    • Promises or guarantees to your readers
    • Things that happened to you that you never mentioned

    Checked in code on every automatic draft. A draft that slips is rewritten once without the claim, or dropped.

    How it works

    1. 1

      Show Prospel how you write

      Add a few of your best posts and say who you write for. Prospel builds a style guide you can edit, with a separate voice for X and LinkedIn if you want one.

    2. 2

      Add your website and products

      Prospel builds product notes; you correct them.

    3. 3

      Approve, and it publishes

      Drafts land in your queue in your voice. Edit anything, approve what you like, and Prospel posts to X and LinkedIn at the times you set.

    A starting mix for business owners

    Set for you when you pick business owners & directors in setup. Change any of it.

    • Know-how25%
    • Behind the business25%
    • Customer lessons20%
    • Leadership15%
    • Products and offers15%

    1 X post and 1 LinkedIn post a day, leading with LinkedIn. Partners, suppliers and B2B buyers are on LinkedIn; X helps if your customers are online.

    Also useful for business owners

    Brand and personal modes
    Post as yourself or as the company. Switch any time.
    AI images
    Images and infographics styled for each platform, from 30 to 250 a month depending on plan.

    Plans from $45 a month

    Product knowledge and brand mode are on every plan. Every plan starts with a 5-day trial.

    See plans and pricing

    Common questions

    Yes. Switch to brand mode and posts are written about the product, without "I". Switch back any time.

    Your business, in your words, every week.

    Add your website on day one and see your first product posts before the trial ends. Cancel before day 5 and you won't be charged.

    Start your 5-day trial